Calendar

LEC # TOPICS KEY DATES
1

Purpose of Strategic Planning

Industry Value System - Structure

 
2

Steps in Planning

Industry Value System - Risk and Reward

 
3 Market Segmentation: How to Analyze? Problem set 1 due
4

Segment Attractiveness: Where to Compete?

Generic Strategies

 
5

Firm Value Chain 1

What Drives a Low - Cost Strategy

Paper 1 due
6

Firm Value Chain 2

What Drives a Differentiation Strategy

 
7 Issues in Vertical Integration: How Much Risk Do You Want? Paper 2 due
8

Changing the Game: How Information Gives You Competitive Advantage

Strategy in Fragmented Industries

 
9 Strategy, Leadership, and Choices  
10 Disruptive Technology, Industry Selection and Career Strategies  
11 Review of Core Concepts in 1.46  

Course Info
Instructor
As Taught In
Fall 2003
Level
Learning Resource Types
notes Lecture Notes
assignment Written Assignments